Seattle Kraken
Art Installation
Client: Seattle Kraken / Climate Pledge Arena
Concept: Interior Mural / The Next Wave
Dimensions: 25’ x 8’
Wall Surface: Cement Column
Materials: Digital Design / Vinyl Adhesive
Print Production Facilitation
The Seattle Kraken Hockey Team requested that The Next Wave mural be repurposed to showcase the artwork in the Climate Pledge Arena at the Seattle Center. The project objectives were to promote the team and the new brand campaign for the playoff season. I recreated the same scrimshaw design as the mural to fit a large cement column in the Arena. I worked closely with the Kraken creative department. I provided the installation facilitation for print production—the art installation functions as a photo backdrop opportunity for fans to interact with it.
Concept Sketch
For the sketch phase of the project, I provided three variations for the creative team. The example shown demonstrates the process and creative direction for the artwork.
